Sub-categories
SHC Three Pillars

  • The Swiss Hospitality Touch


    We are all familiar with the reputation Switzerland has for offering excellence in hospitality services, with the opening of the first hotel school in the world and the popularization of tourists’ use of recreational facilities Switzerland has to offer.

    We are also familiar with the relationship between the development of Switzerland’s reputation for excellence in hospitality and the classically trained professional within hospitality.

    The purpose of the Swiss Hospitality Touch Program is to greatly enhance the student educational experience, and staff experience of delivering that education through implementing the characteristics of ‘the Swiss Hospitality Touch’ within SHMS.

    The intention is of course to make SHMS stand out even more from the competition. The main benefits of the program are threefold: to boost the reputation of SHMS; to make SHMS a better and more enjoyable place to work and study; and to add value to the finished product of SHMS, ‘the student’.

    The aim is to achieve these benefits through the implementation of the five characteristics, being, the art and science of immaculate precision, discreet discipline, dependable quality, practical innovation and professional leadership.


  • Swiss Connoisseur Master Classes

    Module Description

    This is a module open to 3rd Year, PGD, BA and MA students only.

    The Swiss Connoisseur Master Classes are a series of 12 practical workshops based on Champagne, Caviar, Cognac, Cheese, Chocolate, Coffee, Cigars, Concept for Food and Wine Matching, Fois Gras, and Oysters.


    The Connoisseur Master Classes are limited to 20 participants at a cost of CHF 450.- (the program normally costs 900.- but SEG is sponsoring half).